Money, Money, Money might not be able to buy love, but it can certainly snag you two tickets to ABBA The Museum for the most unforgettable Valentine’s Day in Stockholm.
As the season of romance creeps up on us once again, so does the pressure to conjure up the perfect date idea. Do you book a table at your favourite fancy restaurant or cocktail bar? Or do you opt for an outdoor activity instead? Perhaps you could pig out on heart-shaped chocolates whilst watching a rom-com you’ve already seen a thousand times? These tried-and-true Valentine’s Day classics, while dependable and safe, often feel like they were cut from the same worn-out romantic playbook. This year, why not dive into the glittery depths of Swedish pop history with your special someone and witness the evolution of ABBA’s spandex-clad glory at the band’s one-and-only interactive museum instead?
Here’s a sneak peek at what you and your other half can get up to at the museum:
Explore the ABBA Voyage Exhibition
Whether you’re a die-hard ABBA enthusiast or simply someone looking for something a little different this Valentine’s Day, ABBA The Museum’s latest addition, the Voyage Exhibition, is an absolute must-visit. This temporary instalment is a love letter to the band’s resurgence, offering an intimate behind-the-scenes look at the creation of their 2021 album, ‘Voyage’ (their first in 40 years!) and the groundbreaking ABBA Voyage digital project.
With captivating show footage, exclusive interviews, and a showcase of dazzling costumes by B Åkerlund in collaboration with top designers, it’s a date that combines nostalgia, glitz, glamour, music, and the magic of ABBA’s iconic comeback.
Perform alongside ABBA holograms
Imagine belting out “Dancing Queen” with holographic Agnetha, Björn, Benny, and Frida as your backup dancers. Well, that’s exactly what you and your date can do at ABBA The Museum’s hologram stage this Valentine’s Day – move over, Fernando!
Whether you’re looking to break the ice with a new flame or serenade your longtime love, this groundbreaking interactive experience is an exciting and unique way to celebrate the day of love. So, grab the mic, let the music guide you, and get ready to become the fifth and sixth members of the Swedish pop supergroup.
Shop exclusive ABBA-inspired keepsakes
After dancing and jiving at the museum, don’t miss the chance to grab some exclusive ABBA goodies at the museum’s official gift shop. They’ve got everything – clothes, homeware, posters, books, you name it. It’s the perfect spot to pick up a little something special to remember your Valentine’s Day in Stockholm.
Whether it’s a keyring, coaster, or a pair of fabulous kimonos from the ‘ABBA in Japan’ collection (inspired by ABBA’s third concert tour), taking home a souvenir adds an extra touch to your evening. And who knows, years from now, that keepsake might just be the reminder of the night that kicked off something beautiful!
Enjoy a romantic stay at Hotel Rival
Singing, dancing and super-trouping your way through ABBA’s back catalogue is bound to take it out of you, so a stylish base to unwind is essential. If you’re committing to an ABBA-inspired Valentine’s Day celebration in Stockholm, it makes sense to keep the theme going with a stay at Hotel Rival.
Many guests don’t realise when booking that this Södermalm stay has a direct link to pop royalty, as it is part-owned by Benny Andersson. Look a little closer, and you’ll notice subtle photographic tributes to ABBA and 1970s pop culture woven throughout the interiors. Another highlight is the hotel’s beautifully restored theatre, still very much alive as a performance venue, hosting concerts, comedy, film screenings and live shows throughout the year. For lovers of ABBA – or music in general – there’s arguably no better place to stay.